A lot of new alternative music feels “samey” because

A lot of new alternative music feels “samey” because everyone’s drawing from the same beautifully curated palette now — the same washed guitars, the same hushed vocals, the same analog crackle laid over digital perfection. Then something like Madra Salach’s “It’s a Hell of an Age” comes along and reminds you texture still matters more than aesthetic; you can hear an actual point of view in the room with the song.